Ameli Makeup Guide: Brand History, Pigments and Personal Colour
How Seoul colour brand Ameli grew from a salon supplier into a 300-shade library, what its pigments and finishes are made of, and how Korean personal-colour…
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Korean beauty, culture and everyday discoveries—edited in Seoul.
Mature Autumn Makeup: Rich Brown, Gold and Muted Pink
Create polished mature-autumn makeup with rich brown eyes, a controlled gold accent, and muted pink lips using current Ameli products.
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Sharp Autumn Makeup: Beige, Red-Brown and a Clear Lip
Build a sharp autumn makeup look with cocoa-beige transition, focused red-brown definition, and a clear red-orange lip using current Ameli shades.
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Double Autumn Makeup: Beige by Day, Burgundy by Night
Create two autumn makeup intensities from one beige-brown base: a soft daytime face and a deeper burgundy evening look using current Ameli shades.
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Soft Autumn Makeup: A Muted Pink-and-Brown Ameli Look
Build a soft-autumn makeup look with muted pink, balanced brown, optional pearl, and a warm brown lip—using current Ameli shades and careful placement.
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