Gisundo(기순도) Korean Food Master No. 35 traditional red pepper paste 500g

Type: Sweetener & Condiments

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Gisundo(기순도) Korean Food Master No. 35 traditional red pepper paste 500g

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PRODUCT DETAILS

Gisudo Traditional Red Pepper Paste

Product Description Experience the rich, authentic taste of Korean cuisine with our Gisudo Traditional Red Pepper Paste. Crafted with a blend of high-quality ingredients, this paste brings a neat and spicy flavor to your dishes, perfect for enhancing the taste of various Korean recipes.

Key Ingredients

  • Red Pepper Powder (25%): Sourced domestically, it provides a vibrant color and spicy flavor.
  • Yejungiruvadu (20%): A traditional ingredient that adds depth to the paste.
  • Bamboo Salt (1%): Home-roasted and sourced from Cheonilbeom, it enhances the paste's flavor profile.
  • Glutinous Rice: Adds a unique stickiness and sweetness.

Nutritional Information

  • Total Content: 500g
  • Calories: 207.21 kcal per 100g
  • Salt: 122% of daily nutritional standards
  • Carbohydrates: 14%
  • Sugars: 19%
  • Saturated Fat: 2%
  • Cholesterol: 0%
  • Protein: 4g, 8% of daily standards

Storage and Usage

  • Before Opening: Can be stored at room temperature; refrigerated storage recommended.
  • After Opening: Must be kept in the refrigerator.
  • Shelf Life: Until the date indicated (Year, Month, Day).

Packaging

  • Container: Glass
  • Lid: Iron
  • Inner Seal: Ethylene vinyl acetate
  • Label: OTHER

Additional Information

  • Manufacturer: Agricultural Corporation Koryo Traditional Food Co., Ltd.
  • Address: 154-15 Yucheon-gil, Changpyeong-myeon, Damyang-gun, Jeollanam-do, Nong Korea Traditional Food Co., Ltd. COPEA.
  • Item Report Number: 19970515002-30
  • Food Type: Chili Pepper Paste
  • Certification Standard Name: Chili Pepper Paste

Enjoy the distinct taste of traditional Korean cuisine with our Gisudo Traditional Red Pepper Paste. Ideal for cooking and seasoning, this paste is a must-have for lovers of Korean flavors.

 

Gisun Do: Master of Traditional Korean 'Jang (醬)'

Renowned Legacy in Traditional Jang Gisun Do, a master in the art of traditional Korean 'jang' (fermented sauces), has been perfecting this craft for 48 years. Her expertise gained recognition when her 'Si-Ganjang' (seed soy sauce), a delicacy preserved in her family, featured at a state dinner for former U.S. President Donald Trump.

Honored Space for Culinary Experience Selected as an "Excellent Rural Food Experience Space," her venue offers programs where visitors can learn the art of 'jang' making alongside the master herself.

Acclaim from Culinary Elites Celebrated chefs like Eric Ripert of Michelin 3-star Le Bernardin in New York and René Redzepi of Noma, one of the world's hardest-to-book restaurants, have praised her 'jang'. Experts and renowned chefs often visit her small village in Changpyeong-myeon, Damyang County, South Jeolla Province, drawn by her exceptional sauces.

The Title of 'Master' Achieving the title of 'master' in Korea is not easy. It requires over 20 years of dedication to a specific food category, preservation and realization of traditional methods, or extensive training and industry experience. Gisun Do was designated the 35th Traditional Korean Food Master in 2008 for her 'Jinjang' (soy sauce aged over 5 years).

Artisanal Ingredients and Techniques Her secret lies not just in diligence, but in the choice of ingredients – domestically sourced soybeans, bamboo salt from Damyang, and water drawn from a 167m-deep well. These simple, honest ingredients create a soy sauce rich in umami and subtle sweetness.

Varieties of Soy Sauce Gisun Do's soy sauce is categorized into 'Cheongjang' (aged under 1 year), 'Jungjang' (aged under 5 years), and 'Jinjang' (aged over 5 years). Each variety suits different dishes, from light soups to hearty stews and nourishing delicacies.

The Treasure of a 1200-Jar Cellar Her cellar holds over 1200 jars, including the renowned 'Si-Ganjang,' used during President Trump's visit and noted by international media as "older than American history." This soy sauce, passed down through generations, is traditionally used sparingly for special occasions.

The Future of Traditional 'Jang' In January, the Cultural Heritage Administration designated the making of 'jang' as National Intangible Cultural Heritage No. 137. While this recognizes the cultural significance of 'jang', it also highlights the challenges in preserving this tradition in modern living environments.

Gisun Do's mastery and dedication not only preserve a rich culinary heritage but also bridge the past, present, and future of Korean gastronomy.

[여행스케치=담양] 미슐랭 3스타를 받은 뉴욕 르 베르나댕의 셰프 에릭 리퍼트와 세계에서 가장 예약하기 어려운 레스토랑 노마의 셰프 르네 레드제피는 한 명인의 장맛에 감탄했다. 특별한 ‘소스’를 연구하는 유명 셰프와 전문가들 또한 한국에 방문하면 꼭 찾는다는 전남 담양군 창평면의 작은 마을. 기순도 대한민국 전통식품 명인은 이곳에서 48년째 우리의 전통 ‘장(醬)’을 담그고 있다. 

‘명인’이라는 칭호는 결코 쉽게 주어지는 것이 아니다. 20년 이상 한 분야의 식품에 정진했거나 전통방식을 원형 그대로 보존하고 실현할 수 있는 자, 혹은 명인으로부터 보유기능에 대한 전수 교육을 5년 이상 받고 10년 이상 업계에 종사한 이들 중 농림축산식품부가 시ㆍ도지사의 추천을 받아 심의를 거쳐 지정한다. 기 명인은 2008년 ‘진장(5년 이상 숙성시킨 간장)’으로 제35호 대한민국 전통식품 명인으로 지정됐다.

 

오직 콩과 죽염, 물만으로 담근 장의 맛
“전통 장이라고 하면 많은 분들이 국간장 등 짠맛이 강한 간장을 떠올리고는 합니다. 그렇지만 왜간장(일본식으로 만든 개량 간장)은 단맛이 강하고, 소금은 쓴맛이 나는 반면 직접 메주를 쒀서 담근 간장은 깊은 감칠맛이 나지요.”

전남 담양 장흥고씨 양진재 문중의 10대 종부인 기 명인은 1972년 결혼 후 시어머니로부터 장맛을 전수받기 시작했다. 그때만 해도 정월이면 어느 가정에서나 장 담그는 풍경이 펼쳐졌고, 긴 시간 장을 만든 이들은 냄새만으로도 그 집 장맛을 가늠했다.

“가을에 햇콩이 나죠. 음력 11월 동짓달에는 이 햇콩으로 메주를 쑵니다. 12월에는 발효를 시키고, 정월(음력 1월)에 장을 담그죠. 모든 과정은 말날(12간지가 ‘오(午)’로 끝나는 날)을 받아서 합니다. 장 만드는 것에는 연습이 없어요. 한 번 담근 장이 1년간 식탁에 오르는 음식 맛을 좌우하지요.”


 

오직 콩과 죽염, 물만으로 담근 장의 맛
“전통 장이라고 하면 많은 분들이 국간장 등 짠맛이 강한 간장을 떠올리고는 합니다. 그렇지만 왜간장(일본식으로 만든 개량 간장)은 단맛이 강하고, 소금은 쓴맛이 나는 반면 직접 메주를 쒀서 담근 간장은 깊은 감칠맛이 나지요.”

전남 담양 장흥고씨 양진재 문중의 10대 종부인 기 명인은 1972년 결혼 후 시어머니로부터 장맛을 전수받기 시작했다. 그때만 해도 정월이면 어느 가정에서나 장 담그는 풍경이 펼쳐졌고, 긴 시간 장을 만든 이들은 냄새만으로도 그 집 장맛을 가늠했다.

“가을에 햇콩이 나죠. 음력 11월 동짓달에는 이 햇콩으로 메주를 쑵니다. 12월에는 발효를 시키고, 정월(음력 1월)에 장을 담그죠. 모든 과정은 말날(12간지가 ‘오(午)’로 끝나는 날)을 받아서 합니다. 장 만드는 것에는 연습이 없어요. 한 번 담근 장이 1년간 식탁에 오르는 음식 맛을 좌우하지요.”

기 명인의 비법은 어느 것 하나 소홀히 하지 않는 정성뿐만이 아니다. 장을 담글 때 국내산 콩과 담양산 대나무를 구워 만든 죽염을 쓰고, 167m 깊이의 우물에서 끌어 올린 지하수를 사용한다. 단순하고 정직한 3개의 식자재로 만든 간장에는 감칠맛과 은은한 단맛이 배어난다. 

명인의 손에서 탄생한 간장은 숙성 정도에 따라 청장, 중간장, 진장 3가지로 나누어진다. 숙성 기간 1년 이내의 청장은 농도가 옅어 오이냉국, 콩나물국 등 맑은 국과 나물무침에 쓰이고, 5년 미만의 중간장은 각종 조림류와 불고기, 잡채 등에 잘 어울린다. 5년 이상 숙성해 가장 진하고 감칠맛이 깊은 진장은 전복초 등 보양식을 만들 때 쓰면 좋다.

1200여 개의 항아리가 줄지어 선 명인의 장고지에서는 376년간 내려온 종가의 보물을 만날 수 있다. 바로 2017년 도널드 트럼프 미국 대통령 방한 당시 청와대 국빈 만찬에 올랐던 ‘씨간장’이다. 당시 세상에 빛을 본 문중의 씨간장은 외신에서 ‘미국의 역사보다 오래된 간장’이라 특필하며 화제를 모았다. 

“‘간장은 묵을수록 맛이 좋다’는 말이 있어요. 예부터 종갓집은 어느 집이고 씨간장을 보관하는 항아리가 따로 있었습니다. 수백 년 전부터 대를 이어 내려온 간장으로 제사, 명절 등 특별한 날에만 조금씩 쓰지요. 덜어 쓴 만큼 매년 가장 좋은 진장을 더하는 ‘덧장’으로 맛을 유지합니다.”

기 명인이 항아리 뚜껑을 열자 깊이를 짐작하기 어려울 정도로 새까만 먹빛을 띤 간장이 보인다. 오랜 세월을 덧입은 씨간장은 향취마저 묵직하고 구수해 강렬한 인상을 남긴다. 

전통과 현재, 훗날을 헤아리다
지난 1월, 문화재청은 콩을 발효시키는 과정을 통해 만들어지는 ‘장(醬) 담그기’를 국가무형문화재 제137호로 지정했다. 음식으로써의 장과 재료를 직접 준비해 메주를 만들고 발효시키는 전반적인 과정을 포괄한 개념이다. 각 가정을 중심으로 자연스레 전승되고 있는 생활관습이자 문화라는 점에서 특정 보유자나 단체는 인정하지 않는다.

“‘장’은 우리 음식의 근본인 만큼 무형문화재로 지정된 소식이 반가우면서도 한편으로는 아쉬웠습니다. 우리 전통을 이어나가는 것이 목적인 데 비해 실질적인 방안이 마련된 것은 아니니까요. 지역마다, 집집마다 내려오는 비법이 어떻게 후대에 전해질지 막연하기도 합니다. 주거 형태가 바뀌면서 손수 장을 만드시던 분도 아파트에서 담그기 어렵다는 고충을 털어놓고는 하시지요. 미래로 나아가는 과도기인 이 시기가 중요한 것 같습니다.”

 



출처 : 여행스케치(http://www.ktsketch.co.kr)

 

풍미 깊은 고추장
정갈한 맛을 가득 담아낸 고추장이에요. 찹쌀과 고춧가루, 메줏가루 등으로 정성껏 담가 차지면서도 맛깔스럽답니다. 매콤한 고추장으로 우리 입맛에 꼭 맞는 한식을 만들어보세요.
Rich red pepper paste
It’s a red pepper paste full of neat taste. It's delicious as it's carefully made with glutinous rice, red pepper powder, and soybean sprouts. Make Korean food that suits your taste with spicy red pepper paste.
체크 포인트
  전통식품 인증(농림축산식품부)
  •   찰기 가득한 고추장
  •   매콤하고 깊은 풍미
  •   비빔밥, 떡볶이 등의 한식에 활용
checkpoint
Traditional food certification (Ministry of Agriculture, Food and Rural Affairs)
Spicy red pepper paste
Spicy and deep flavor
Used in Korean dishes such as bibimbap and tteokbokki

레시피

더덕 고추장구이
재료: 더덕 500g, 깨, 쪽파
양념: 고추장 2큰술, 물엿 1큰술, 설탕 1큰술, 맛술 1큰술, 다진 파 1큰술, 다진 마늘 1작은술, 참기름 1/2작은술

1. 더덕은 씻은 후 껍질을 벗겨 칼등으로 두드려주세요.
2. 참기름과 간장을 섞어 발라 유장 처리해줍니다.
3. 분량의 재료를 섞고 양념장을 만들어 더덕에 발라주세요.
4. 팬에 기름을 둘러 굽고 깨, 쪽파를 뿌려 완성해줍니다.

Grilled Deodeok with Red Pepper Paste
Ingredients: 500g deodeok, sesame seeds, chives
Seasoning: 2 tablespoons red pepper paste, 1 tablespoon starch syrup, 1 tablespoon sugar, 1 tablespoon cooking wine, 1 tablespoon chopped green onion, 1 teaspoon minced garlic, 1/2 teaspoon sesame oil

1. Wash the deodeok, peel it and pound it with the back of a knife.
2. Mix sesame oil and soy sauce and apply whey.
3. Mix the ingredients to make the seasoning sauce and apply it to the deodeok.
4. Heat oil in a pan and sprinkle with sesame seeds and chives to finish.

포장 정보

사이즈

SIZE & FIT

Women’s Size Chart (Clothes)

Use this chart to check what a Size 10 Women or a Size 8 Women corresponds to.

General Size US Size Chest in Inches Waist in Inches Hips
XS 0 32 24 34.5
XS 2 33 25 35.5
S 4 34 26 36.5
S 6 35 27 37.5
M 8 36 28 38.5
M 10 37 29 39.5
L 12 38.5 30. 5 41
L 14 40 32 42.5
XL 16 41.5 33.5 44
XL 18 43 35 45.5

The most commonly used international sizes for women are small, medium, and large, although aside from the standard sizes, there are also females that runs on plus size or petite, which may have similar sizes just like in the children size. Some clothes are labeled depending on the body type – curvy, lean or tall, while some sizes are based on female body shape – straight body type, pear-type, spoon-type, oval body type, inverted-triangle type or hourglass.

Women’s Plus Sizes (Clothes)

General Size US Size Chest in Inches Waist in Inches Hips in Inches
0X 12W 40 33 42
1X 14W 42 35 44
1X 16W 44 37 46
2X 18W 46 39 48
2X 20W 48 41 50
3X 22W 50 43 52
3X 24W 52 45 54
4X 26W 54 47 56
4X 28W 56 49 58
5X 30W 58 51 60
5X 32W 60 53 62

Women’s Petites Sizes (Clothes)

General Size US Size Chest in Inches Waist in Inches Hips in Inches
XS 2P 32 23. 5 34
S 4P 33 24. 5 35
S 6P 34 25. 5 36
M 8P 35 26.5 37
M 10P 36 27.5 38
L 12P 37.5 29 39.5
L 14P 39 30.5 41

Women’s Size Chart Conversion

International size US size UK size German size French size Italian size
XS 0 4 30 32 36
XS 2 6 32 34 38
XS 4 8 34 36 40
S 6 10 36 38 42
S 8 12 38 40 44
M 10 14 40 42 46
M 12 16 42 44 48
L 14 18 44 46 50
L 16 20 46 48 52
XL 18 22 48 50 54
XL 20 24 50 52 56
XXL 22 26 52 54 58
XXL 24 28 54 56 60

Measuring Your Body

Find our detailed how to measure inseam and how to measure waist size here.

  • Waist: Place the tape measure around the narrowest part of your waist, usually around your belly button or a little above it, and measure the waist circumference in inches or centimeters.
  • First Hip/Low Waist: Locate the point between your hip and your waist and place the tape measure around it.
  • Hips/Second Hip: Following the guide for chest measurement, make sure the tape measure is wrapped around the widest area of your hip. No need to add room for movement if you are trying to buy stretchable jeans with a close or slim fit.
  • Chest: Stand straight, with arms relaxed on your side, ask any adult at home to help you wrap the tape measure around the fullest part of your chest area. Allow a little room for movement, maximum of 1 inch. If you are buying a jacket, use this measurement and add a few inches depending on how loose you want the jacket to fit you.
  • Height: Measure from your head to toe without any footwear on. You can use a door frame as a measuring point, stand up straight against it and make sure to properly mark the highest point of your head.
  • Arm length: Measure your arm length from the shoulder to the hand wrist. Don’t forget to stretch your arm.

That looks easy, doesn’t it? But that’s only the beginning. Women’s sizes are far more diverse than that for men and children. Those whose measurements are not included in a typical standard guide will need to wear apparel that fit better in sections labeled as petite, curvy, and tall, depending on their body type. There are also plus sizes and maternity sizes, and as if that’s not enough, there is also “vanity sizing”, which can really confuse consumers.

Women’s Pants Size Charts

Use our Women’s pants size chart to find your American or European pants size. How do you read this chart? Actually, it’s quite easy: Measure your waist and hips in inch or centimeters. Then choose the according row in the table. In this way, it’s really simple to find your European pant sizes or convert from EU size to US size.

For example: If you have a 32 inch waist, your size is a US-Size M or Euro-Size 42.

Waist (Inch) Hips (Inch) US Size / Internat. Euro Size Waist (CM) Hips (CM)
24 - 25 33 - 34 XXS 32 61 - 63 84 - 87
25 - 26 35 - 36 XS 34 64 - 66 88 - 91
27 - 28 37 - 38 S 36 67 - 70 92 - 95
28 - 29 38 - 39 S 38 71 - 74 96 - 98
29 - 30 39 - 40 M 40 75 - 78 99 - 101
31 - 32 40 - 41 M 42 79 - 82 102 - 104
33 - 34 41 - 42 L 44 83 - 87 105 - 108
35 - 37 43 - 44 L 46 88 - 93 109 - 112
38 - 39 44 - 45 XL 48 94 - 99 113 - 116
40 - 41 46 - 48 XL 50 100 - 106 117 - 121
42 - 43 48 - 50 XXL 52 107 - 112 122 - 126
44 - 46 50 - 52 XXL 54 113 - 119 127 - 132
47 - 49 53 - 54 3XL 56 120 - 126 133 - 138
50 - 52 55 - 57 3XL 58 127 - 133 139 - 144
53 - 55 57 - 59 4XL 60 134 - 140 145 - 150
56 - 58 60 - 61 4XL 62 141 - 147 151 - 156

How to measure pants size?

Women’s Pant size Conversion Chart

With our Women’s Pant Size Conversion Chart, you can easily convert your US size into various international pant sizes.

US / Internat. Size UK Size Euro Size French Size Italian Size
3XS 2 28 30 34
XXS 4 30 32 36
XS 6 32 34 38
S 8 34 36 40
M 10 36 38 42
L 12 38 40 44
XL 14 40 42 46
XXL 16 42 44 48
3XL 18 44 46 50
4XL 20 46 48 52
5XL 22 48 50 54
6XL 24 50 52 56
7XL 26 52 54 58
8XL 28 54 56 60

How to measure your pants size?

Women’s Jeans Size Chart

If you ask yourself what size is a 30-inch waist in women’s jeans, then use this chart to find out that it corresponds to a US Size 12 or EU 40.

Waist (Inch) US Jeans Size Euro Waist (CM)
24 0 32 61
24.5 2 32 63
25.5 4 34 65
26.5 6 34 67
27.5 8 36 70
28.5 10 38 73
30.5 12 40 77
31.5 14 42 80
33 16 42 84
34 18 44 86

Find out more about women’s jeans sizes and how to measure to find the perfect fit.

Other Apparel Sizes

Women’s Shirt and Sweater Sizes

US / Internat. Size UK Size Euro Size French Size Italian Size
XS 6 32 34 38
XS 8 34 36 40
S 10 36 38 42
S 11 37 39 43
M 12 38 40 44
M 13 39 41 45
L 14 40 42 46
L 15 41 43 47
XL 16 42 44 48
XL 17 43 45 49
XXL 18 44 46 50
XXL 19 45 47 51
3XL 20 46 48 52
3XL 21 47 49 53
4XL 22 48 50 54
4XL 23 49 51 55

Women’s Jackets Sizes

Chest width (inch) Hip width (inch) US size European clothing size Chest width (cm) Hip width (cm)
29 - 30 33 - 34 XXS 32 74 - 77 84 - 87
31 - 32 35 - 36 XS 34 78 - 81 88 - 91
32 - 33 36 - 37 S 36 82 - 85 92 - 95
33 - 34 37 - 38 M 38 86 - 89 96 - 98
34 - 36 39 - 40 L 40 90 - 93 99 - 101
37 - 38 40 - 41 L 42 94 - 97 102 - 104
38 - 39 41 - 42 XL 44 98 - 102 105 - 108
40 - 41 43 - 44 XL 46 103 - 107 109 - 112
42 - 43 45 - 46 XXL 48 108 - 113 113 - 116
44 - 46 47 - 48 XXL 50 114 - 119 117 - 121
47 - 48 48 - 49 3XL 52 120 - 125 122 - 126
49 - 50 50 - 51 3XL 54 126 - 131 127 - 132
50 - 52 52 - 53 4XL 56 132 - 137 133 - 138
53 - 54 54 - 55 4XL 58 138 - 143 139 - 144
55 - 57 56 - 58 5XL 60 144 - 149 145 - 150
58 - 60 59 - 60 5XL 62 150 - 155 151 - 156

This is how you measure to find the perfectly fitting jacket.

Bra Size Chart

Finding the right bra size is another complicated matter for women’s clothing, but thanks to more modern brands, bra sizes today can cover more diverse measurements as for how it should be. To find your body size (the number on a bra size) and cup size (the letter/s on a bra size), follow this guide.

Panties Size Chart

Some brands use different panty sizes, as outlined in the table below.

Waist in Inches Hips in Inches US Panty US Dress US Alpha
21-22 27-29 2 0 XXS
23-24 30-32 3 0-2 XS
25-26 33-35 4 4-6 S
27-28 36-38 5 8-10 M
29-31 39-41 6 12-14 L
32-34 42-44 7 16-18 XL
35-37 45-47 8 20-22 XXL
38-41 48-50 9 24-26 3XL
42-44 51-53 10 28-30 4XL
45-47 54-56 11 32-34 5XL

Women’s Accessories Sizes

Ring Sizes

Rings are one of the most interesting accessories, a woman can wear. To measure your ring size, use a thread or a dental floss, wrap it around the base of the finger that will wear the ring, mark your measurement with a pen or marker, and put it against a ruler to see how it measures in millimeters(mm), which will be the inside circumference. The inside diameter will be the top to bottom measurement of a ring that already fits you. Use this converter to get your ring size.

Belt Sizes

Find our belt sizing guide here.

Maternity Sizes

Although a woman’s belly increases throughout the pregnancy, maternity sizes go by a woman’s non-pregnant size, with expandable waists and loose tops to make room for the growing size.

XS Bust in Inches Under Bust in Inches Hip in Iches Thigh
S 85 - 90 70 - 75 90 - 95 54 - 57
M 91 - 96 76 - 81 96 - 101 58 - 61
L 97 - 102 82 - 87 102 - 107 62 - 65
XL 103 - 108 88 - 93 108 - 113 66 -69
2XL 109 - 114 94 - 99 114 - 119 70 - 73
3XL 115 - 120 100 - 105 120 - 125 74 - 77
clothing for women placed on a wooden floor

What is Vanity Sizing?

Technically referred to as a size inflation, vanity sizes are a common trend in fashion where a size number increases its corresponding measurement, often in an attempt to make buyers feel skinnier than what they would normally be. If anything, this also shows how clothing sizes have changed through the years. To avoid being confused by this trend, keep in mind the following tips, especially if you are buying online:

  • Always check the online store’s size guide
  • Read product reviews, comments, and ratings
  • Make sure to read all product information and details
  • Talk to the seller if possible

Are there clothing sizes based on height and weight?

As you would have guessed by now, this would be impossible because of the high diversity of women’s sizes when it comes to dimensions. To put it simply, a specific weight can come in different heights and body types, making it complicated, and even if you manage to match a height and weight, the body measurements can be entirely different from one person to another. If you want to ensure proper fit, always go by your specific body measurements.

Can we really rely on clothing sizes?

Doesn’t that outfit look perfect on the mannequin? But wait, you try it on yourself, and you only get disappointed! Any woman can definitely relate to this shopping experience. Now imagine shopping online, where the challenge in finding that perfect fit is doubled since one can only rely on photos and online information before deciding on a purchase. Another factor to consider is that online shops vary in sizes depending on their location, with many stores even using their own measurements that go beyond the usual “Small, Medium, Large, Extra Large” sizes, which is why consumers must be very careful when it comes to buying clothes.

Those on the extreme sides of the standard measurements will often find themselves questioning possibly every guide available out there. Published sizes can be really confusing, especially if you are looking at a size guide that you are not familiar with, so it will always help to keep your updated sizes handy and compare it against the chart you are looking at. Keep in mind that you should also adjust your body measurements depending on the type of fit you want. While we may all have an idea how clothing sizes are determined, it will still pay to be extra meticulous if you want to reduce or eliminate the chances of having to return that item you purchased online.

Dressing for Your Body Type

  • Tall – if you stand 5’8” or above, you are most likely to find a good fit in the “Tall Section” especially if you are buying bottoms like jeans, trousers, and skirts.
  • Petite – for heights 5’3” and below, the “Petite Section” is a good place to shop from whether you are buying dresses or tops and bottoms.
  • Curvy – the “Curvy Section” ideally caters to women whose waist measurements are at least 7 inches smaller than their chest measurements, and hip measurement that are 10 inches greater than their waistline.
  • Plus Size – this term may vary per country, but in general, this refers to those above the sizes 10 and XL, although some brands often use the term “curvy” as well to avoid sounding offensive. Not all brands carry plus sizes, so if you fall on the larger size of the chart, keep an eye on brands that offer plus sizes.

To help you find that perfect fit whether buying online or not, you can refer to the guides below, created for each clothing type, just convert as needed from the standard table above. For dresses, sweaters, and suits, you can use the table above as well.

Tips to find the right clothing size

Tip 1: Measurements
It is best to take the trouble to measure your body measurements with a tape measure. It is decisive: Chest, waist and hips including buttocks. The neck circumference is still interesting for men. Write down your values and put the note in your wallet for your next purchase. Most sellers should be able to do this and advise you accordingly.

Tip 2: Manufacturer tables
When shopping online, it turned out that many manufacturers and brands have their own measurements. The corresponding tables are often offered in the online shops to click on. Use them to make sure! If you are shopping in a store of the same brand, printing this table can be helpful.

Tip 3: Read ratings
Also, often useful: the comments and ratings of other online shoppers on a garment. Many people state in their ratings whether the garment has fitted as expected, or whether they recommend a number smaller or larger to others. You can also often find references to quality and material in the evaluations.

Tip 4: Your figure type
In addition to body dimensions, the figure type is also relevant: Some have narrow shoulders, others have a slender waist and the next one has a wider pelvis. Look out for brands or cuts that cater to your figure type.

Figure types

Figure type H: Upper and lower body are the same width or narrow, barely waist
With this type of figure, you should take care to emphasize your femininity and create unavailable curves visually through clothing. For example, with highly waisted, flared skirts or waist belt. Statement chains and generally jewelry can also help.

Figure type V: Wider shoulders, the body becomes narrower towards the bottom
In the case of sporty shoulders, one should take a back seat and emphasize the slender legs and cuffs. Uni-colored tops with V-neck create a good balance. Trousers and skirts may gladly stand in the focus and show off with colors and patterns.

Figure type X: Shoulders and hips are equally wide, narrow waist
The most feminine of all figure types should skillfully stage his curves. For example, with narrow pencil skirts, high waistbands and waisted tops. However, the clothes should definitely fit well to achieve the wow effect.

Figure type O: The center of the body is slightly wider than the rest
If you are rather roundish and would like to conceal this, it is best to wear long blazers or longer cardigans, combined with slender trousers and skirts. A V-neck is more flattering than a round neck. Basically it should be a bit purer, rather wear darker colors on the stomach and tan trousers. Patterns and colors rather “outside” than jacket or cloth. Even long chains are good for stretching.

Figure type A: Top narrow, wider hips
A clever choice of clothes can make this type of figure look more balanced: The slender upper body and shoulders can be accentuated by eye-catching tops, colors or patterns, shoulder flaps or shawls, while the legs and hips can be set to more subdued colors. Straight trousers and skirt cuts stretch optically.

Pro Tip: For quick conversions, always keep updated measurements as close to your body as possible without any clothes in the way. Keep this information handy by saving it on your phone or securing it inside your wallet.

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