Launched in 2009, 3 CONCEPT EYES (also known as 3CE) is a South Korean cosmetics brand with a unique philosophy. The brand's name is based on the idea of three kinds of attractive eyes. Catering to the confident and modern woman, 3 CONCEPT EYES's makeup uses a primary color palette of pink, orange and beige, which are versatile enough to suit different skin tones. The brand also offers an extensive spectrum of shades for its eye makeup, nail polish and lip color lines.
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